Comments on: Another Search Engine Dips a Toe into the CPA Waters http://www.jellyfish.com/blog/2006/10/06/another-search-engine-dips-a-toe-into-the-cpa-waters/ The Official Blog of Jellyfish.com Sun, 23 Nov 2008 13:53:32 +0000 http://wordpress.org/?v=2.0.2 by: Jeff Molander http://www.jellyfish.com/blog/2006/10/06/another-search-engine-dips-a-toe-into-the-cpa-waters/#comment-535 Thu, 12 Oct 2006 15:10:52 +0000 http://www.jellyfish.com/blog/2006/10/06/another-search-engine-dips-a-toe-into-the-cpa-waters/#comment-535 Yes, retailers will wish to return to CPA. Remember how SCE's built their business from scratch? That's right -- affiliate marketing. That stated, they didn't need part with as much customer-related data/information. Shopping.com needs to strike a balance but they're on the right path -- back to the future ;) Yes, retailers will wish to return to CPA. Remember how SCE’s built their business from scratch? That’s right — affiliate marketing. That stated, they didn’t need part with as much customer-related data/information. Shopping.com needs to strike a balance but they’re on the right path — back to the future ;)

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