This past Friday, Jellyfish announced a $5 million private equity round of financing and the addition of retail industry veteran Ralph Dillon to our Board of Directors.

The funding will allow us to move forward aggressively with our vision of online advertising, and the belief that the customer should be a direct participant in the advertising value equation.  We may not execute perfectly over the next few years, but you can rest assured that all of us at Jellyfish will be working extremely hard on our campaign to drive great accountability and value from online advertising.   

We’ve been relatively quiet since our beta launch in late June, but we’ve been working on more than just this funding.  We have several major announcements planned for the upcoming weeks, all of which all oriented around building the concept of Value Per Action advertising and empowering the end consumer.  In fact, you may want to check the site around lunch time this week for a fun announcement and the addition of a new brand name here at Jellyfish.  You’ll be disappointed if you miss it.  Trust me.         

This entry was posted on Monday, October 30th, 2006 at 10:23 am and is filed under Announcements. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.