Spreading Smack with Co-Hosted Smack Shopping Shows
Tuesday, May 22nd, 2007Jellyfish just announced a unique customer acquisition program: Co-hosted Smack Shopping events. Full Release Here. The release features our show with Slashdot taking place at 2pm Central today, which you can check out here.
How do co-hosted events work? It’s pretty simple really. We partner with web sites that are looking to create a fun and valuable event to engage and reward their own user base. We set a Smack show date and time, our partner promotes the event, and we run the show, absorbing the production costs. Our partner gets to reward its users with a unique online event that helps keep its brand top of mind at virtually no cost. And we get our brand and value proposition out to a whole host of new users by serving up a rewarding experience rather than annoying and interrupting them with unwanted advertisements. It is kind of like the traveling circus, Internet style.
Jellyfish has already had successful Smack shows with a host of great online properties, from Ars Technica to The Consumerist to The Chicago Tribune. Look for lots more co-hosted shows in the upcoming weeks. And if you’re interested in learning more about how we can bring the Smack circus to your town, please e-mail Aaron Everson, our Director of Business Development (ate@jellyfish.com).