Pushing performance further with intelligent tech

Pushing performance further with intelligent tech

UGG, a division of Deckers, a worldwide successful lifestyle brand, turned to Jellyfish to push performance further than ever before.

What

By using the Google Marketing Platform integrated technology stack, we were able to increase sales and spend efficiency by fine-tuning their audience targeting and media buying.

Technology

Audience Center 360 was especially instrumental in gathering consumer insights from an expansive dataset and sharing audience data across channels.

Creativity

And thanks to Studio’s dynamic creative capabilities, we also created eye-catching, innovative ads, targeted to locations with the highest sales potential.

Smart Thinking

By pairing cutting-edge tech with strategic thinking, we’re able to deliver stunning creative at the perfect moment to the perfect audience, with interaction points that capture new data and drive further insight. This is how results transcend expectations.

Technology. Innovation. Performance. Together.

60%

Decrease in CPM with Optimized Targeting

20%

Increase in ROAS with Dynamic Creative Implementation

100%

Increase in reach with DDA Model Implementation

Resources

2 May 2024Jellyfish

Jellyfish excels at the Grand Prix de la Data

We are proud to share our recent success at the Grand Prix de la Data, where we secured three notable awards. This achievement reflects our ongoing dedication to innovation and excellence in the field. Let's explore each accolade and what it signifies for our approach.

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29 Apr 2024Brooke Truskey

Amazon Prime Video Advertising - What brands should know about this new channel

As the digital landscape continues to evolve, the introduction of advertising on Prime Video marks a pivotal moment in the transformation of TV advertising. Traditional linear TV is facing competition from streaming services, leading to segmented TV launches and the integration of advertising on digital platforms. The introduction of advertising on Prime Video brings forth a wealth of opportunities for brands, with the platform boasting an impressive reach, tapping into Amazon’s extensive user base of 9 million viewers. 

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25 Apr 2024Jellyfish

Google Cloud Partner Awards Win

We are thrilled to announce success at the prestigious Google Cloud Partner Awards, where we have been honored for our outstanding contributions to training and customer success. As pioneers in the digital landscape, we are proud to receive this recognition as the partner of the year for the third consecutive year (2022, 2023 and 2024).

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