From creating placements to generating ad tags, we’ll ensure you learn how to make best use of the platform to achieve your business objectives.
We’ll discuss frequency capping, ad priority, creative rotation and sequential messaging, as well as how to implement third party tags into your campaigns.
You’ll learn about the importance of capturing your 1st party data via CM Custom Floodlight Variables and how to leverage your website activities to create custom audiences.
Our Campaign Manager Best Practices course is offered as a Virtual Classroom course, which will be hosted from the UK. It is also available as a private training session and can be delivered on-site at your office or a location of your choice.