Want to ensure your best selling products appear on the first page of the shopping results? Our shopping specialists can help you on our Google Ads: Shopping training course.
1 day course
Supporting material
Private
Private
A private training session for your team. Groups can be of any size, at a location of your choice including our training centres.
Whether you are selling 20, 2200 or 200,000 products online, the challenges advertisers face are the same.
Led by one of our expert PPC team, this course has been designed to help online retailers get to grips with managing shopping campaigns.
Now that more people are clicking on Shopping Ads than ever before, it's even more important to understand what it takes to run a profitable campaign.
On this one day course, you’ll learn how to effectively manage your product feeds and run multiple shopping campaigns and how to provide your customers with better quality adverts relevant to their search.
Our Google Ads: Shopping course is offered as a live Virtual Classroom or private training session. It can be delivered at our own training venue in the World Trade Center, Barcelona, or any location of your choice.
Course overview
Who should attend:
If you’re an online retailer with an understanding of Google Ads (AdWords) and are looking to improve your knowledge of Shopping, then this Google Ads: Shopping course is designed for you. We’ll teach you what you need to know in order to set up, optimise and run profitable shopping campaigns.
Walk away with the ability to:
Create and optimise a data feed in line with Google’s best practice
Create and optimise a shopping campaign in line with business objectives
Effectively remarket products to users who have previously viewed on site
Effectively market your products on mobile devices