Google Marketing Platform
Transform your digital marketing with Google Marketing Platform training
As one of a few Google Marketing Platform Certified Partners, we provide world-class training and support across all disciplines that comprise the Google Marketing Platform.
Our comprehensive range of courses are designed for large organisations looking to develop capabilities in-house or transition from managed to self-service models.
If you're looking to get more from the Google Marketing Platform, our innovative, on-demand and personalised GMP Digital Learning experience empowers teams to take the next steps towards digital maturity.
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GMP Fundamentals
Our Google Marketing Platform courses cover the main principles of the GMP, the benefits of an integrated GMP stack and best practices around deployment.
Introduction to Google Analytics 4 Reporting
1 day
Next course: 04 Jan
Virtual/Private/Classroom
Looking to get started using Google Analytics 4’s powerful reports? This course will give you all the knowledge you need to make sense of your GA4 data and generate insightful reports with confidence.
Google Analytics 4: Implementation & Configuration
1 Day
Next course: 05 Jan
Virtual/Private/Classroom
Want to learn everything you need to know about setting up GA4? Our course will teach you how to configure properties and enhance your analytics on the newest version of the Google Analytics platform.
Google Analytics 4: Advanced Analysis
1 day
Next course: 06 Feb
Virtual/Private/Classroom
Want to understand how to get the most out of your Google Analytics 4 data? Our GA4 Advanced Analysis course will show you the best techniques to analyze your data and gain valuable business insights.
Google Marketing Platform Principles
1 day
Next course: 08 Jan
Virtual/Private/Classroom
Discover the strategic benefits of the Google Marketing Platform and understand what display advertising, search and paid analytics products can do for your business.
Technology Implementation in CM360, DV360 and SA360
1 day
Next course: 09 Jan
Virtual/Private/Classroom
Learn how to plan and action the implementation of Campaign Manager, Search Ads 360 and Display & Video 360.
Search Ads 360: Fundamentals
Paul Kratzwald
22 August, 2022
I would love to have more practical insights and guidance on how to set up certain things and more examples in the slides. Stuff like calculations, basic setups, etc. Even tho it was fundamental training, it was a bit too fundamental for me personally, a more advanced follow-up training would probably be a good thing. I understand that it is hard to give out recordings, but that would have been great to revise the learnings.