Social Media Content Creation

Want to create great static and animated content for social media, but don’t know where to start? Then this is the course for you.
product
1 day course
Supporting material
Classroom, Virtual, Private
Classroom
Face to face, interactive classroom training run from our global training centres.
Virtual Classroom
A convenient and interactive learning experience, that enables you to attend on of our courses from the comfort of your own home or anywhere you can log on. We offer Virtual Classroom on selected live classroom courses where this will appear as an option under the location drop down if available. These can also be booked as Private Virtual Classrooms for exclusive business sessions.
Private
A private training session for your team. Groups can be of any size, at a location of your choice including our training centres.

This course will show you what you need to know to start creating social media content that will compel user engagement.

We will start by looking at what’s trending right now and breakdown how they are successful. The morning will be focused on static graphics using Adobe Photoshop, whereas the afternoon will concentrate on moving graphics using Adobe Animate.

In both sessions, you will be guided through document setup, asset management and how to use the programs effectively to get the best results with minimum effort.

This is a hands on course and after being shown how, you will be given assets, a brief and with tutor support, the opportunity to create your own graphics.

After creation you will see how to publish your work; optimising it for a variety of social media platforms.

Our Social Media Content Creation course is available at our training centre in The Shard, London. We also offer private training at a location of your choice or via Virtual Classroom.

Course overview
Who should attend:
Our course if perfect If you want to understand what is involved in creating content for social media so as to improve your communication with your design team, or if you are at the start of your journey in creating content yourself.
Walk away with the ability to:
  • Describe the components of engaging social media content
  • Use Adobe Photoshop to create static graphics
  • Use Adobe Animate to create motion graphics
  • Take a project from initial brief to publishing, optimised for a variety of social media platforms
Course agenda
Static Graphics
  • Trending, what’s good and bad?
  • Asset Management (Photoshop & Animate)
    1. File types
    2. Libraries
  • Photoshop Overview
    1. Document Setup
    2. Layout Design
    3. The Interface
  • Common Tasks Made Easy
    1. Quick Selections Techniques
    2. Work with Vector
    3. Colour & Gradients
    4. Swatches & Graphic Styles
    5. Publishing
  • Professional Working Practices
  • Morning Workshop: Static Content
Animated Graphics
  • Animate Overview
    1. Document Setup
    2. The Interface & Tools
    3. Importing Graphics
    4. Libraries
  • Creating Animation
    1. Object Creation & Properties
    2. Layers / Timeline
    3. Keyframes / Tweening
    4. Masking
    5. Guides
    6. Symbols
    7. Button
  • Previewing & Publishing
  • Afternoon Workshop: Animated Content
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£499 ex VAT
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