Learn how to make the best out of the Google Ad Manager platform with hands-on practical exercises on this one-day fundamentals course.
1 day course
Supporting material
Virtual, Private
Virtual Classroom
A convenient and interactive learning experience, that enables you to attend one of our courses from the comfort of your own home or anywhere you can log on. We offer Virtual Classroom on selected live classroom courses where this will appear as an option under the location drop down if available. These can also be booked as Private Virtual Classrooms for exclusive business sessions.
Private
A private training session for your team. Groups can be of any size, at a location of your choice including our training centres.
On this course you'll learn about the core modules in Google Ad Manager such as inventory management and campaign trafficking in delivery.
From inventory blueprinting, ad units creation, ad tags implementation, sponsorship campaign trafficking and AdSense integration, we will share with you general best practices in order for you to gain a general understanding of the main functionalities and benefits of Google Ad Manager.
Our Google Ad Manager Fundamentals course is offered as a private training session. It can be delivered on-site at your office, a location of your choice or via Virtual Classroom.
Course overview
Who should attend:
This course is aimed at publishers who want to use Ad Manager to manage ad delivery on properties. It is also suitable for those in a traffic management, analyst or web development role.
Walk away with the ability to:
Describe the benefits of an Ad Management Platform
Create an inventory blueprint
Generate and implement DFP GPT tags on your website
Traffic sponsorship campaigns
Integrate your Google AdSense account in Google Ad Manager to sell remnant inventory