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News, advice and articles from Jellyfish Training

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Blog Posts
17 Jul, 2019

I took the Google Cloud Professional Network Engineer Exam, here's what you can expect from the exam and my thoughts on how you should prepare.

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Blog Posts
21 Feb, 2019
What SEO can learn from Google's new report outlining the tactics they are taking to fight disinformation. What do fake news, political propaganda, con...
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Blog Posts
07 Nov, 2018
By failing to prepare, you are preparing to fail - Benjamin Franklin A skill that every marketer needs to have is the ability to balance time and resour...
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Blog Posts
31 Oct, 2018
According to a recent study by the Boston Consulting Group (BCG), there are a few sources of inefficiencies in the negotiation, setup and delivery of digital...
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Blog Posts
15 Oct, 2018
Marketing segmentation is the practice of splitting up a population into different groups that share specific characteristics or behaviors. Segments in Goog...
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Blog Posts
15 Oct, 2018
“For growth-driven marketers, measurement isn't an afterthought. It's one of the key reasons they’re succeeding and growing in an ever-changing, mobile-f...
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Blog Posts
15 Oct, 2018
by Shivedh Singh and Logan Riley Taking Analytics 360 data analysis even further We're excited to announce that Google has launched a new extension of An...
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Blog Posts
12 Oct, 2018
Understand your website visitors and improve your marketing campaign strategy without spending a cent using LinkedIn’s Insight tag and Campaign Manager. ...
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Blog Posts
10 Oct, 2018
You understand your audience, and you’ve realized that one of the places to reach them is on Snapchat. How do you get started? Advertising on Snapchat...
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Blog Posts
09 Oct, 2018
The decision on whether to in-house your programmatic activity is at the forefront of every client-side marketer's mind. As its name suggests, in-housing ...
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Blog Posts
05 Oct, 2018
Think you know keyword research? Discover 5 advanced tactics to help you take your SEO strategy to the next level with our step by step guide.   Keywo...
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Blog Posts
02 Oct, 2018
Combine Analytics, BigQuery and machine learning to improve your online audience targeting. How can I optimize my marketing efforts by identifying peopl...
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Blog Posts
01 Oct, 2018
The adoption of cloud computing amongst brands is set to be a key trend over the next few years. In companies, it’s mostly the IT department and the CTO...
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Blog Posts
01 Oct, 2018
The new Google Marketing Platform allows marketers and media buyers to work smarter with an even more seamless Ad Tech stack containing powerful new tools an...
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