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Blog Posts

News, advice and articles from Jellyfish Training

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Blog Posts
14 Feb, 2020
SEO as an industry is highly varied, without an easily defined career path. Whether you’re set on a career in Search Engine Optimization, or consideri...
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Blog Posts
14 Feb, 2020
How to get a job in SEO: Career tips from industry insiders
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Blog Posts
14 Oct, 2019
Earlier this year, Google announced a huge change in the way we think about and measure website and mobile apps. We've been expecting this change for a wh...
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Blog Posts
14 Oct, 2019
A breakthrough in tracking cross-platform journeys
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Blog Posts
17 Jul, 2019

I took the Google Cloud Professional Network Engineer Exam, here's what you can expect from the exam and my thoughts on how you should prepare.

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Blog Posts
17 Jul, 2019
Pass the Google Cloud Exam
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Blog Posts
21 Feb, 2019
What SEO can learn from Google's new report outlining the tactics they are taking to fight disinformation. What do fake news, political propaganda, con...
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Blog Posts
21 Feb, 2019
Six SEO takeaways we've learnt from Google's fight with fake news
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Blog Posts
07 Nov, 2018
By failing to prepare, you are preparing to fail - Benjamin Franklin A skill that every marketer needs to have is the ability to balance time and resour...
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Blog Posts
07 Nov, 2018
How to prioritize your marketing activity
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Blog Posts
31 Oct, 2018
According to a recent study by the Boston Consulting Group (BCG), there are a few sources of inefficiencies in the negotiation, setup and delivery of digital...
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Blog Posts
31 Oct, 2018
Work smarter, not harder with your digital campaigns
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Blog Posts
15 Oct, 2018
Marketing segmentation is the practice of splitting up a population into different groups that share specific characteristics or behaviors. Segments in Goog...
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Blog Posts
15 Oct, 2018
Creating audience segments
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Blog Posts
15 Oct, 2018
“For growth-driven marketers, measurement isn't an afterthought. It's one of the key reasons they’re succeeding and growing in an ever-changing, mobile-f...
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Blog Posts
15 Oct, 2018
How you choose the metrics that matter
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Blog Posts
15 Oct, 2018
by Shivedh Singh and Logan Riley Taking Analytics 360 data analysis even further We're excited to announce that Google has launched a new extension of An...
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Blog Posts
15 Oct, 2018
Introducing Advanced Analysis with Analytics 360
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Blog Posts
12 Oct, 2018
Understand your website visitors and improve your marketing campaign strategy without spending a cent using LinkedIn’s Insight tag and Campaign Manager. ...
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Blog Posts
12 Oct, 2018
Using LinkedIn’s Insight Tag to understand your website visitors
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Blog Posts
10 Oct, 2018
You understand your audience, and you’ve realized that one of the places to reach them is on Snapchat. How do you get started? Advertising on Snapchat...
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Blog Posts
10 Oct, 2018
Snapchat Advertising: The Beginners Guide
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Blog Posts
09 Oct, 2018
The decision on whether to in-house your programmatic activity is at the forefront of every client-side marketer's mind. As its name suggests, in-housing ...
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Blog Posts
09 Oct, 2018
In-house Programmatic: eight things to consider
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Blog Posts
01 Oct, 2018
The adoption of cloud computing amongst brands is set to be a key trend over the next few years. In companies, it’s mostly the IT department and the CTO...
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Blog Posts
01 Oct, 2018
Why you should care about Cloud Computing
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Blog Posts
01 Oct, 2018
The new Google Marketing Platform allows marketers and media buyers to work smarter with an even more seamless Ad Tech stack containing powerful new tools an...
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Blog Posts
01 Oct, 2018
5 time-saving features of Google Marketing Platform
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Blog Posts
12 Jun, 2018
When it comes to choosing an analytics solution for your app, you'll want to choose a product that gives you the most accurate results and insight, without a...
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Blog Posts
12 Jun, 2018
Google Firebase: The all-in-one solution for app marketing
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Blog Posts
14 May, 2018
Think you know keyword research? Discover 5 advanced tactics to help you take your SEO strategy to the next level with our step by step guide. Keyword resea...
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Blog Posts
14 May, 2018
Five Advanced Tactics for Keyword Research
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