SOUTH AFRICA
Career Builder Bundles

Search Trader

Recommended and designed by
Ivan Alcantara – V
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Virtual
Virtual Classroom
A convenient and interactive learning experience, that enables you to attend on of our courses from the comfort of your own home or anywhere you can log on. We offer Virtual Classroom on selected live classroom courses where this will appear as an option under the location drop down if available. These can also be booked as Private Virtual Classrooms for exclusive business sessions.
Supporting material
Industry expert tuition

Progress your career as a Search Trader with our expert-led Google Marketing Platform courses. This bundle includes three courses.

Search Traders are responsible for driving traffic to a website. As there is a cost associated with every click, their main task is to ensure that the right users click on the right ads. Successful Search Traders are proficient in using Search Ads 360, know how to choose the right keywords and how to target the right customers to efficiently utilise budget.

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R7,499 ex VAT
RRP R14,997
Ivan Alcantara
VP, Training (Programmatic & GMP)
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Ivan Alcantara is an experienced Programmatic professional and trainer. Having worked in the digital industry for more than 10 years. He has helped and trained a wide variety of audiences including well-known brands, Big Six agencies and independent agencies as well as consultancy firms. Ivan is also part of the Google Digital Academy faculty, facilitating labs and workshops helping brands move up in their in-housing and digital maturity journey.

Ivan says: “The bundles are role-specific, which means, people can either apply for a specific job or move up in their digital careers. That to me is invaluable”.

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