Analytics & Optimisation

4.8 / 5 Feefo reviews
Our full range of Analytics & Optimisation courses

As a trusted Google Analytics certified partner, we're committed to helping you to implement and make the most of your web and app analytics data.

We offer a wide range of Analytics & Optimisation courses, geared to enable you to unearth data insights, increase business intelligence and improve ROI using enhanced media targeting and data-driven media and website.

Choose from scheduled courses delivered locally in Durban and Johannesburg, or privately across South Africa and venues globally.

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Analytics & Optimisation
Our courses have been carefully created by our in-house experts to give you the practical skills essential for planning and implementing a web analytics solution as well as monitoring your online marketing and improving your website performance.
Server-side Tagging with Google Tag Manager
Are you in control of your marketing tags? Our Google Tag Manager (GTM) course will equip you with the knowledge and skills to simplify your tag implementation and management process.
Google Analytics 4 Reporting
1 day Next course: 19 Jun Virtual/Private/Classroom
The next generation of Google Analytics is here! Learn how to dive into your combined app and website analytics data and get ahead of the curve with our Google Analytics 4 training.
Google Analytics 4: Implementation & Configuration
1 Day Next course: 13 Jul Virtual/Private/Classroom
Want to learn everything you need to know about setting up GA4? Our course will teach you how to configure properties and enhance your analytics on the newest version of the Google Analytics platform.
Looker Studio (formerly Data Studio)
1 day Next course: 10 Jul Virtual/Private/Classroom
Do you want to empower others in your company to self-serve when it comes to their reporting needs so that you can get on with important analysis? Our Looker Studio (formerly Data Studio) course is just what you need.
Google Tag Manager
1 day Next course: 11 Jul Virtual/Private/Classroom
Are you in control of your marketing tags? Our Google Tag Manager (GTM) course will equip you with the knowledge and skills to simplify your tag implementation and management process.
Getting Started with Google BigQuery
1 day Next course: 18 Jul Virtual/Private/Classroom
Want to learn how to run super-fast queries on large datasets? Our Google BigQuery course will give you an in-depth understanding of the tool and enable you to turn big data into actionable business insights.
Google Analytics Advanced Reporting in Practice
Our Google Analytics Advanced Reporting course will help you gain real insight into how your customers interact with your website and equip you with the skills to make better data-led decisions for your business.
Conversion Optimisation
1 day Next course: 01 Aug Virtual/Private/Classroom
Are you looking for a better return on your marketing spend? Our Conversion Rate Optimisation course has been designed by our in-house experts to help you convert more visitors.
Getting the Most Out of Analytics 360
Are you making the most of the great features Google Analytics 360 provides? This course helps you demystify and utilise some of the most powerful analytics features available on GA360.
Advanced Marketing Analytics
Looking to boost your organisation’s marketing efficiencies with Google Cloud? Understand the process behind building relevant audiences using predictions and machine learning with our Advanced Marketing Analytics training.
Ads Data Hub
If your organisation is interested in utilising event-level campaign data to discover efficiencies in your Google Ads, DV360, CM360 and YouTube campaigns, then this one-day Ads Data Hub course is ideal.
Adobe Analytics
1 day Next course: 03 Jul Virtual/Private/Classroom
Learn how to measure and report on your online data and demystify Adobe Analytics with our introductory course.
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Independent Service Rating based on 225 verified reviews
Google Analytics 4 Reporting
Rosanna Jeffery 19 April, 2023
Nick was a very engaging and clear communicator who made GA4 easier to understand with hands on demos and quizzes, I would highly recommend him.
Google Analytics 4 Reporting
Trusted Customer 19 April, 2023
Very useful day, great trainer, varied types of engagement activities, retained a lot of the information. Good to have the offer of initial support with any GA4 problems. The day was well structured, the segments were clearly communicated, and all ran to time in a relaxed way.
Google Analytics 4: Implementation & Configuration
Trusted Customer 19 April, 2023
Nick was great - he was clearly very knowledgeable, was always able to answer questions and he kept the group engaged for the whole session!
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