This one-day course focuses on setting up and configuring Google Analytics 4 (GA4), the newest version of Google Analytics. GA4 is built for the future, and enables cross-platform measurement as well as new technologies to enhance the accuracy and relevance of your analytics.
In the course, we’ll talk through what has changed in this new version of Google Analytics. We’ll then delve into the steps required to set up, configure and audit a GA4 property with plenty of hands-on in-platform exercises. You’ll leave with the knowledge to start making full use of this exciting new platform straight away.
Our GA4 Implementation & Configuration course is available via Virtual Classroom. It can also be run as a private training session virtually or at a location of your choice.
We also facilitate a Google Analytics 4: Reporting course, which provides a comprehensive overview of GA4's reporting aspects.