Analytics & Optimisation
Our full range of Analytics & Optimisation courses
As a trusted Google Analytics certified partner, we're committed to helping you to implement and make the most of your web and app analytics data.
We offer a wide range of Analytics & Optimisation courses, geared to enable you to unearth data insights, increase business intelligence and improve ROI using enhanced media targeting and data-driven media and website.
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Analytics & Optimisation
Our courses have been carefully created by our in-house experts to give you the practical skills essential for planning and implementing a web analytics solution as well as monitoring your online marketing and improving your website performance.
Google Analytics 4: Implementation & Configuration
1 day
Next course: 05 Jan
Virtual/Private/Classroom
Want to learn everything you need to know about setting up GA4? Our course will teach you how to configure properties and enhance your analytics on the newest version of the Google Analytics platform.
Introduction to Google Analytics 4 Reporting
1 day
Next course: 04 Jan
Virtual/Private/Classroom
Looking to get started using Google Analytics 4’s powerful reports? This course will give you all the knowledge you need to make sense of your GA4 data and generate insightful reports with confidence.
Google Analytics 4: Advanced Analysis
1 day
Next course: 16 Jan
Virtual/Private/Classroom
Want to understand how to get the most out of your Google Analytics 4 data? Our GA4 Advanced Analysis course will show you the best techniques to analyse your data and gain valuable business insights.
Adobe Analytics
1 day
Next course: 08 Jan
Virtual/Private/Classroom
Demystify Adobe Analytics by learning how to measure and report on your online data with our introductory course.
Google Tag Manager
1 day
Next course: 10 Jan
Virtual/Private/Classroom
Are you in control of your marketing tags? Our Google Tag Manager (GTM) course will equip you with the knowledge and skills to simplify your tag implementation and management process.
Server-side Tagging with Google Tag Manager
PRIVATE COURSE ONLY 1 day
Are you in control of your marketing tags? Our Google Tag Manager course will equip you with the knowledge and skills to simplify your tag implementation and management process.
Looker Studio (formerly Data Studio)
1 day
Next course: 09 Jan
Virtual/Private/Classroom
Do you want to empower others in your company to self-serve when it comes to their reporting needs so that you can get on with important analysis? Our Looker Studio (formerly Data Studio) course is just what you need.
Conversion Optimisation
1 day
Next course: 15 Jan
Virtual/Private/Classroom
Are you looking for a better return on your marketing spend? Our Conversion Optimisation course has been designed by our in-house experts to help you convert more visitors.
Ads Data Hub
PRIVATE COURSE ONLY 1 day
Is your organisation interested in utilising event-level campaign data to discover efficiencies in your Google Ads, DV360, CM360 and YouTube campaigns? Then this one-day Ads Data Hub course is for you.
Getting Started with Google BigQuery
1 day
Next course: 19 Dec
Virtual/Private/Classroom
Do you need to analyse large datasets? Our BigQuery course will give you an in-depth understanding of Google’s powerful data warehouse and enable you to turn your data into actionable business insights.
Privacy Workshop
Three hours
Virtual/Private/Classroom
This half-day workshop will help you identify specific steps you can take to increase your privacy-readiness and deliver impact for your business.
Data Activation Workshop
Three hours
Virtual/Private/Classroom
This half-day workshop gives you the opportunity to reflect on your organisation’s current approach to first-party data, and identifies areas for short and long-term development.
Introduction to Google Analytics 4 Reporting
Sami Wannell
8 December, 2023
Pitched great for our staff's level, and really focused around reporting. Balanced the need to acknowledge the different architecture of GA4, without spending too long on "set up" (not relevant for our audience)