Analytics & Optimisation

Our full range of Analytics & Optimisation courses

As a trusted Google Analytics certified partner, we're committed to helping you to implement and make the most of your web and app analytics data.

We offer a wide range of Analytics & Optimisation courses, geared to enable you to unearth data insights, increase business intelligence and improve ROI using enhanced media targeting and data-driven media and website.

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Analytics & Optimisation
Our courses have been carefully created by our in-house experts to give you the practical skills essential for planning and implementing a web analytics solution as well as monitoring your online marketing and improving your website performance.
Google Analytics
1 day Next course: 03 Aug
Do you want to get the most out of Google Analytics? Learn how to measure and analyse your online data with our in-depth analytics training courses.
Google Tag Manager
1 day Next course: 17 Aug
Are you in control of your marketing tags? Our Google Tag Manager (GTM) course will equip you with the knowledge and skills to simplify your tag implementation and management process.
Conversion Optimisation
1 day Next course: 03 Aug
Are you looking for a better return on your marketing spend? Our Conversion Rate Optimisation course has been designed by our in-house experts to help you convert more visitors.
Google Optimize & Optimize 360
1 day Next course: 13 Aug
Learn how to plan and action the implementation of Optimize & Optimize 360 on this one day course.
Analytics Insights
1 day Next course: 07 Aug
Learn how to use Google Analytics to make data-led decisions for your business. Our Analytics Insights course will help you gain real insight into how your customers interact with your website and will equip with you the skills to make better informed business choices.
Google BigQuery
1 day Next course: 13 Aug
Want to learn how to run super-fast queries on large datasets? Our Google BigQuery course will give you an in-depth understanding of the tool and enable you to turn big data into actionable business insights.
Google Analytics for Firebase
1 day Next course: 17 Aug
Want to know how to make the most of Google Analytics for Firebase app tracking? Learn how to measure and analyse your app data with our in-depth Google Analytics for Firebase course.
Google Data Studio
1 day Next course: 10 Aug
Do you want to empower others in your company to self-serve when it comes to their reporting needs so that you can get on with important analysis? Are you tired of building dashboards that nobody uses? Our Google Data Studio course is just what you need!
Adobe Analytics
1 day Next course: 06 Aug
Learn how to measure and report on your online data and demystify Adobe Analytics with our introductory course.
Advanced Marketing Analytics
PRIVATE COURSE ONLY
Looking to boost your organisation’s marketing efficiencies with Google Cloud? Understand the process behind building relevant audiences using predictions and machine learning with our Advanced Marketing Analytics training.
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& insights
Access the latest digital marketing insights, valuable tips and relevant advice from our experts.
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Analytics Guides
06 Nov, 2019
The key to understanding the data in your Google Analytics reports lies in your grasp of metrics and dimensions. But what is the difference between these two types of data and how can you use them to ...
Analytics Guides
24 Dec, 2019
Event tracking is used to measure anything on a website where a user is not necessarily moving to a new page. It helps you understand how people interact with your website - this could be watching a v...
Analytics Guides
25 Jan, 2020
By adding Google Analytics to your WordPress account, you can track how your audience is finding your website, what they’re doing when they’re there, and which pages they’re dropping off at. Thi...