1/2 day course 
Private 
Certificate of Attendance Data visualisation is much more than just pie charts. In this half-day, non-technical course, our data experts will introduce you to practical and creative ways to communicate data.
Through case studies and hands-on exercises, you’ll explore how to make information clearer, more engaging, and more impactful; whether online, in print, or in the real world.
We’ll look at the strengths and limitations of traditional visualisations, explore alternative formats, and dig into what makes a data story work. You’ll be encouraged to think critically about the data you collect and share, and to experiment with new ways of presenting it.
By the end of the session, you’ll have a broader data communications toolkit, a better sense of when to use it, and a sharper eye for what works - and why. Whether you’re informing, persuading or provoking action, this course will help you connect with your audience and bring your data to life.
This Data Communication course is available as a private session that can be delivered via Virtual Classroom, at our training centre in The Shard, London, or at a location of your choice across the UK.
Course overview
Who should attend:
This course is for anyone who works to engage people with data, whether in a public-facing role or in internal communications. Minimal technical knowledge is required - just come with an open mind!
What you'll learn:
By the end of this course, you will be able to:
- Understand the strengths and weaknesses of traditional data visualisation techniques
- Consider the wider impact of the information you collect and share
- Think outside the box with a broader data communications toolkit
- Choose an effective data communication strategy for your use case
Course agenda
- Data culture
- Working with different types of data
- Traditional data visualisations and when to use them
- Beyond the basics: alternative chart types
- Creating a story: Interactive visualisations
- Thinking outside the box: Popular and physical visualisations
- Justifying value and measuring impact