Our Pinterest Marketing course explores both organic and paid ad functions to maximise brand awareness, turning keen Pinners and Shoppers into valuable customers.
With over 300 million users, both b2b and b2c businesses are increasingly using Pinterest as a primary source for maximising social presence and reaching shoppers on the platform. The visual search tool and social network has become a bigger consideration for brands wanting to turn their Pins into a rich traffic source.
Led by one of our expert global social media professionals, we'll help you get to grips with planning your strategy, building target audiences on the platform and understanding what ad formats and creative outputs to choose for funnel pushing, paid ad campaigns.
We’ll look at installing the Pinterest Tag and ingesting Shopping Feeds. We will help you understand the set-up process so you can organise your Products into groups. Also we will demonstrate how to set up website tracking using the Pixel, so you can gather conversion insights and build audiences to target based on actions they’ve taken on your site.
Our Pinterest Marketing course is offered as a live Virtual Classroom or private training session and can be delivered at our own training venues in the Rosebank Link, Johannesburg or Umhlanga, or any location of your choice.