From creating placements to generating ad tags, this course will ensure you know how to make best use of Campaign Manager 360 to achieve your business objectives.
During the session, we’ll discuss frequency capping, ad priority, creative rotation and sequential messaging, as well as how to implement third-party tags into your campaigns.
You’ll learn about the importance of capturing your first-party data via CM360 Custom Floodlight Variables and how to leverage your website activities to create custom audiences.
Our Campaign Manager 360 Best Practices course is delivered via Virtual Classroom. We also offer it as a private training session that can be delivered virtually or at a location of your choice in the UK.