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Smartphone Video Creation

Do you want to learn how to capture the everyday on your smartphone and repurpose it with a stronger message? Learn the fundamentals of video production and storytelling on our one-day course.

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1 day course
Supporting material
Private
Private
A private training session for your team. Groups can be of any size, at a location of your choice including our training centres.

Our Smartphone Video Creation course will dispel the belief that creating videos has to be expensive and complicated.

Designed by smartphone video enthusiasts and digital marketing experts, the course will introduce you to the fundamentals of creating mobile video moments and storytelling with your smartphone.

You’ll learn the fundamentals of video storytelling and be able to shoot and produce moments that tie in with your ongoing marketing channels of choice. By the end of the session, you’ll have gained practical experience using essential equipment and smartphone app technology to improve your creation process.

Our Smartphone Video Creation course is available as a private training session that can be delivered via Virtual Classroom, at our training centre in The Shard, or at a location of your choice in the UK.

Course overview

Who should attend:

This course is designed for business owners, digital marketers and internal comms teams that are looking to implement video into their daily workflow. It's also ideal for individuals who are looking to grow engagement with dynamic and agile video moments.

What you'll learn:

By the end of this course, you will be able to:

  • Choose between the different types and styles of videos to shoot
  • Determine what video format suits what social media platform
  • Operate smartphone essential kit, equipment, video recording and editing apps
  • Plan, shoot and edit your own smartphone video
  • Produce your own smartphone video

Prerequisites

Filming and editing apps will need to be downloaded before attending the course. While we’ll endeavour to use free apps where possible, some recommended apps require a subscription charge. You’ll be emailed the full list of apps and course requirements once you’ve enrolled.

This workshop welcomes iOS (iPhone) and Android users. However, it does have a specific bias towards iOS and iPhone users given the compatibility of apps used within the course. The iPhone 6 is required as a minimum, and Android smartphones must be no more than 3 years old.

We’ll require confirmation of the smartphone device you intend to use before the start of the course.

Course agenda

Video Marketing
  • Video as a marketing medium
  • Social media platforms and video specifications
  • Landscape vs. portrait
  • Types and styles of videos to shoot
Video Storytelling: Shooting Basics
  • Telling a story (who, where, what, how)
  • Planning and storyboarding your shoot
  • Shot framing – shot sequences
Smartphone Video
  • Equipment / Kit
  • Android vs. iOS
  • Smartphone camera apps
  • Smartphone editing apps
Smartphone Audio
  • Smartphone Factory Audio vs. third-party audio
  • Equipment / Kit
  • Stock audio sources
Smartphone Video Shoot: Video Story Exercise
  • Shoot a sequence of video shots to tell a story
  • Practical experience of equipment
  • Practical experience of native cameras
  • Practical experience of third-party apps
  • Practical experience of recording sound bites / audio
  • Practical experience of planning, sequencing and directing
Smartphone Video Editing: Post-production
  • Smartphone editing apps
  • Story timelines and continuity
  • Audio tracks / Voiceovers
  • Subtitles, music, sound effects and graphics
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Independent Service Rating based on 1 verified reviews

Smartphone Video Creation

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Daphne Marciel 2 December, 2019