Artificial Intelligence

Harness the power of Artificial Intelligence (AI), the groundbreaking technology that's taking the world by storm. Our courses will teach you how apply AI to your business so that it continues to thrive in the ever-changing digital landscape.

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Artificial Intelligence

Delve into the world of Artificial Intelligence (AI) and discover what it means for you and your business.

AI Experiments in Image Prompting

PRIVATE COURSE ONLY

Looking to upskill your brand with GenAI? Our half-day AI Experiments in Image Prompting lab will show you everything you need to know about using leading GenAI platforms to create captivating visual stories.

Prompt Engineering for Your Brand

PRIVATE COURSE ONLY

Do you know how to prompt for your brand? It’s easy to slide into creative conformity if you’re not careful. Join us and learn how to craft prompts that produce impactful results.

Prompt Engineering for Text & Creative Copy

PRIVATE COURSE ONLY

Get the consistent output you’re looking for in less time by taking this half-day course, where you’ll learn everything you need to know about how to craft perfect prompts that align with your tasks and goals.

Introduction to Machine Learning for Marketers

PRIVATE COURSE ONLY

Ever wondered how companies seem to know exactly what you want? The secret lies in machine learning. Delve into the world of AI and discover how it's transforming the marketing landscape.

GenAI Fundamentals

PRIVATE COURSE ONLY

GenAI is changing the world - but what exactly is it? In this half-day course, you’ll learn everything you need to know to start using this groundbreaking new technology.

User & Stakeholder Interviews Using Human Empathy & AI

PRIVATE COURSE ONLY

Want to streamline your data-collection processes by combining the power of AI with empathy-led interview techniques? This one-day, instructor-led course will show you everything you need to know to enhance your techniques.

Coding for AI

PRIVATE COURSE ONLY

Want to boost your AI coding skills? Built especially for marketers, our half-day lab will teach you how to get more hands-on with your code, helping you expand your innovations beyond basic tool features.

Google Cloud for Marketing Specialists

PRIVATE COURSE ONLY

Want to gain hands-on experience with the Google Cloud tools your developers use? This half-day lab provides a deep-dive into some of these fundamental apps, helping you strengthen team communication and your chances for innovation.

Leveraging AI in User Research & Design

PRIVATE COURSE ONLY

Want to start using AI to amplify the potential of your user research and design methodologies? This course will teach you how to harness the technology that’s changing the digital landscape.

Artificial Intelligence for the Business Professional

PRIVATE COURSE ONLY

Ready to delve into the world of AI? Learn all about the fundamentals on this comprehensive course, and discover how this groundbreaking technology can be used to help your business flourish.

Certified AI Practitioner

PRIVATE COURSE ONLY

Do you want to start your journey toward becoming a certified AI practitioner? Learn how to develop and apply AI solutions to solve day-to-day business problems on this five-day course.

Making Generative AI Work for You

PRIVATE COURSE ONLY

Are you new to the world of generative AI and do you want to learn how to master it to achieve business success? Demystify this rapidly growing type of artificial intelligence on our one-day course.

Text Generation for Applications Using Gen AI Studio

PRIVATE COURSE ONLY

Learn how to leverage the use of text generation models, master prompt creation and fine-tuning, and incorporate them into your own applications using Gen AI Studio on Vertex AI.

Interactive Chat for Applications Using Gen AI Studio

PRIVATE COURSE ONLY

Learn how to use interactive multi-turn chat models using Gen AI Studio on Vertex AI, and discover how to incorporate those models into your application with fairness, interpretability, privacy and safety in mind.

Vertex AI Model Garden

PRIVATE COURSE ONLY

Learn how to leverage Vertex AI Model Garden, a game-changing machine learning platform, so that you can use enterprise-ready foundation models, task-specific models, and APIs.

Introduction to Responsible AI in Practice

PRIVATE COURSE ONLY

So you want to harness the power of AI - but do you know how to do so responsibly? Explore Google's recommended best practices for responsible AI usage across different areas of focus.

GenAI Bootcamp

PRIVATE COURSE ONLY

Did you map out your GenAI opportunities and risks before you started prompting? Take a step back and build a holistic plan for implementing GenAI into your everyday processes, whilst protecting your brand.

GenAI for Marketers: Fundamentals

PRIVATE COURSE ONLY

GenAI is great, but what exactly is it? And how does it impact your marketing efforts? In this half-day course we’ll cover everything you need to consider before taking the step towards integration.

GenAI for Marketers: Lab

PRIVATE COURSE ONLY

Want to put your GenAI ambitions in motion? This half-day workshop will help you ideate and build a list of opportunities for your business, and assess next steps for fully integrating AI within your organisation.

Selecting an LLM for Your Use Case

PRIVATE COURSE ONLY

Do you know how to select an LLM and get the most out of it? They’re no longer the sole domain of developers, so it’s time to roll up your sleeves and discover how to choose the perfect AI assistant.

Data Literacy for AI

PRIVATE COURSE ONLY

Looking to power GenAI tools with your own data? Outputs generated are only as good as the data you’ve powered the LLM with. View your data differently in this lab specialising in data for GenAI.

Collaborating with AI

PRIVATE COURSE ONLY

Want to integrate GenAI into your workplace, but not sure how to help your teams work effectively with it as your co-pilot? This lab will help you establish a common language and goals so that your team can meet the challenge.

Prompt Engineering

PRIVATE COURSE ONLY

Get the consistent output you’re looking for in less time by taking this half-day course, and learning everything you need to know about how to craft perfect prompts that align with your tasks and goals.