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GenAI Fundamentals
Confused and lost when it comes to Gen AI? In this two-hour introductory session you will learn what Gen AI is, what the different platforms at your disposal are, and how to use them.
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Buy Two AI Courses, Get One Free
Course Overview
1/2 day course
Certificate of Attendance
In-person, Live Online, Private
Feeling overwhelmed by generative AI? You're not alone. This session is designed for professionals who keep hearing that GenAI will transform their industry and their job, but have never been shown what that actually means for them.
New tools arrive faster than anyone can keep up with, and it's genuinely hard to know where to start. Wherever you sit in the business, the question isn't whether GenAI matters, but which parts of it matter to you.
We'll answer that directly. You'll see where GenAI is embedding itself into real business processes, what the major tools are, and why they differ; where each one is strong, where each one falls short, and what that means for the work in front of you. You'll leave with clarity rather than a reading list: a working understanding of what GenAI is, how the options compare, and a practical sense of where to start using it in your own work.
This GenAI Fundamentals course is available as a scheduled live online class or in person at The Shard, London. It's also available as a private training session that can be delivered online or at a location of your choice in the UK.
What you'll learn
By the end of this course, you will be able to:
Understand what Generative AI is and its potential to create various forms of content
Identify the main tool types available within GenAI
Feel more confident in exploring and experimenting with Generative AI for your own projects and professional needs
Understand the basic capabilities and limitations of each of the AI models covered in the course.
Understand ethical considerations and best practices in AI usage
Understand the term ‘Agents’ and how it is used in different contexts
Identify leading AI models used for text, images and video
Develop a foundational understanding of how these different AI models can be used together to create multi-modal content
Know where to find further resources and communities to continue your learning journey in GenAI
Understand the difference between enterprise AI and consumer AI - and identify which one would work in the work environment
Identify opportunities for AI implementation in your specific role or industry
Course agenda
Introduction to AI
- What is Generative AI? A simple explanation
- Understanding how we got here: a brief history of AI
- Key principles and how it differs from other AI technologies
- Discussion on relevance to your role or industry
- Different mindsets to adopt when interacting with GenAI
Enterprise AI vs. Consumer AI
- How the lines between enterprise AI and consumer AI is blurry
- What business situations AI is being deployed to
- How standalone AIs can fit into a company’s AI mix
Understanding Singular Modality vs. Multi Modality
- What the difference between generalist AIs versus specialists AIs
- When you would want to use either
- Which type of AI would suit your workflow
Understanding Agents & What They Can Do for You
- The confusing world of Agents - one term, many definitions
- What Agents mean in the context of different AI platforms
- Demos of Agents in action
- What’s a good use case for an Agent in your workflow
Who it's for
This course is for marketing professionals, social media managers, creative teams, content creators, designers, sales and business development teams, small business owners - and anyone curious about what AI is and how it could be used.
BOOK THIS COURSE
Select an option
Select an option
In-person
Face to face, interactive classroom sessions run from our training centre in The Shard, London.
Live Online
A convenient and interactive learning experience that enables you to attend one of our courses from the comfort of your own home or anywhere you can log on. If your business or team prefers a more exclusive experience, these can also be booked as Private sessions.
Buy 2 AI Courses, Get 1 Free
GenAI Fundamentals
9:00am – 1:00pm
Live Online
£395 per personex VATGenAI Fundamentals
9:00am – 1:00pm
In-person at The Shard, London
£395 per personex VATGenAI Fundamentals
9:00am – 1:00pm
Live Online
£395 per personex VATGenAI Fundamentals
9:00am – 1:00pm
In-person at The Shard, London
£395 per personex VAT
- GenAI FundamentalsDate & time
9:00am – 1:00pm
LocationLive Online
£395per personex VAT - GenAI FundamentalsDate & time
9:00am – 1:00pm
LocationIn-person at The Shard, London
£395per personex VAT - GenAI FundamentalsDate & time
9:00am – 1:00pm
LocationLive Online
£395per personex VAT - GenAI FundamentalsDate & time
9:00am – 1:00pm
LocationIn-person at The Shard, London
£395per personex VAT