This one-day course looks at two platforms that will help to drive app installations; Apple Search Ads and Google App Campaigns.
You’ll get to explore the opportunities presented by Apple Search Ads, understand the search console, and learn about the differences between Basic and Advanced options, giving you the tools and knowledge to create the campaigns best suited to your objectives.
We’ll do the same with Google App Campaigns, delving into how they can work to promote your iOS and Android apps. You’ll learn where these ads appear, how to set up a campaign, best practices for your ad assets and how to optimize these campaigns for success.
Our Apple Search Ads & Google App Campaigns course is delivered via Virtual Classroom. We also offer it as a private training session that can be delivered virtually or at a location of your choice in the US.