The Social Media Academy is a flexible, fully customized training program designed to strengthen your team’s knowledge across all things social.
Tailored to your business needs, the program can run over weeks or months, covering any of the major social platforms. Together, we’ll help your team develop and deliver a full-funnel strategy for your business.
7
Major platforms covered including Facebook, LinkedIn, Instagram, and TikTok.
400,000+
Learners upskilled globally
20+
Courses to choose from, allowing you to build a training program that's right for you.
For agencies and professionals needing expert strategy to boost social media success
Ideal for anyone working in social media or digital marketing, the Academy is designed for organizations of all sizes looking to strengthen their team's social media expertise. Whether you're building foundational knowledge or developing more advanced skills, the program provides practical training across key platforms and disciplines.
Walk away with the ability to:
- Use the major social media platforms to reach and engage your target audiences
- Develop a full-funnel social media plan using research and insights
- Create engaging content tailored to different platforms and audiences
- Plan and execute paid, owned and earned social media campaigns
- Understand how paid social fits into your organization's wider marketing strategy
- Measure and report on social media performance across the full funnel
Why choose our social media academy?
Full-funnel strategy development
We will help you integrate your learners’ needs to develop and deliver a robust, full-funnel strategy for your business.
Taught by expert practitioners
Your customized program will be led by a host of award-winning practitioners who are perfectly placed to teach your employees fundamental marketing skills.
Practical, high-impact skills that last
Learners gain the ability to build creative content experiences for audiences, execute paid, owned, and earned campaigns, and key measurement skills.
Seamless certification path
We can adjust your tailor-made curriculum to align with platform certifications such as Meta Blueprint and LinkedIn, supporting official recognition of skills.
Building your social media academy
1. Decide what you need
You choose which of the major social platforms (Facebook, LinkedIn, Instagram, Twitter, Pinterest, Snapchat, TikTok) the academy will cover. You can also tailor the length and number of sessions—the program can run for weeks or months, depending on your requirements.
2. Customize the content and modules
We will work with you to meet learners' needs and identify the key outcomes you want to achieve. You can choose to combine multiple disciplines to create a tailor-made curriculum.
3. Certification and beyond
If you're looking to get your team certified, we can adjust your tailor-made curriculum to align with platform certifications such as Meta Blueprint and LinkedIn. Learners will leave with the ability to use each social media platform to reach audiences, and develop a robust, full-funnel social media plan.
GET IN TOUCH
For further information or any questions you may have, our team is here to help.