Artificial Intelligence
Delve into the world of Artificial Intelligence (AI) and discover what it means for you and your business.
AI Experiments in Image Prompting
Looking to upskill your brand with GenAI? Our half-day AI Experiments in Image Prompting lab will show you everything you need to know about using leading GenAI platforms to create captivating visual stories.
Prompt Engineering for Your Brand
Do you know how to prompt for your brand? It’s easy to slide into creative conformity if you’re not careful. Join us and learn how to craft prompts that produce impactful results.
Introduction to Machine Learning for Marketers
Ever wondered how companies seem to know exactly what you want? The secret lies in machine learning. Delve into the world of AI and discover how it's transforming the marketing landscape.
GenAI Fundamentals
GenAI is changing the world - but what exactly is it? In this half-day course, you’ll learn everything you need to know to start using this groundbreaking new technology.
User & Stakeholder Interviews Using Human Empathy & AI
Want to streamline your data-collection processes by combining the power of AI with empathy-led interview techniques? This one-day, instructor-led course will show you everything you need to know to enhance your techniques.
Coding for AI
Want to boost your AI coding skills? Built especially for marketers, our half-day lab will teach you how to get more hands-on with your code, helping you expand your innovations beyond basic tool features.
Google Cloud for Marketing Specialists
Want to gain hands-on experience with the Google Cloud tools your developers use? This half-day lab provides a deep-dive into some of these fundamental apps, helping you strengthen team communication and your chances for innovation.
Leveraging AI in User Research & Design
Want to start using AI to amplify the potential of your user research and design methodologies? This course will teach you how to harness the technology that’s changing the digital landscape.
Gemini for Workspace
How can you work smarter, not harder? Discover how generative AI empowers you to achieve more with less effort - and learn how to wield it to unleash your creativity and productivity.
Generative AI for Application Developers
Want to completely reimagine the way you build apps, learn to code with AI, and unlock endless possibilities? Take your first step into the future of application development with this two-day course.
Artificial Intelligence for the Business Professional
Ready to delve into the world of AI? Learn all about the fundamentals on this comprehensive course, and discover how this groundbreaking technology can be used to help your business flourish.
Certified AI Practitioner
Do you want to start your journey toward becoming a certified AI practitioner? Learn how to develop and apply AI solutions to solve day-to-day business problems on this five-day course.
Making Generative AI Work for You
Are you new to the world of generative AI and do you want to learn how to master it to achieve business success? Demystify this rapidly growing type of artificial intelligence on our one-day course.
Text Generation for Applications Using Gen AI Studio
Learn how to leverage the use of text generation models, master prompt creation and fine-tuning, and incorporate them into your own applications using Gen AI Studio on Vertex AI.
Interactive Chat for Applications Using Gen AI Studio
Learn how to use interactive multi-turn chat models using Gen AI Studio on Vertex AI, and discover how to incorporate those models into your application with fairness, interpretability, privacy and safety in mind.
Vertex AI Model Garden
Learn how to leverage Vertex AI Model Garden, a game-changing machine learning platform, so that you can use enterprise-ready foundation models, task-specific models, and APIs.
Introduction to Responsible AI in Practice
So you want to harness the power of AI - but do you know how to do so responsibly? Explore Google's recommended best practices for responsible AI usage across different areas of focus.
GenAI Bootcamp
Are you and your marketing team unsure about what GenAI is and how to start using it to your advantage? Come along to our Bootcamp to lock down the fundamentals and choose what works best for you and your team.
GenAI for Marketers: Fundamentals
GenAI is great, but what exactly is it? And how does it impact your marketing efforts? In this half-day course we’ll cover everything you need to consider before taking the step towards integration.
GenAI for Marketers: Lab
Want to put your GenAI ambitions in motion? This half-day workshop will help you ideate and build a list of opportunities for your business, and assess next steps for fully integrating AI within your organization.
Selecting an LLM for Your Use Case
Do you know how to select an LLM and get the most out of it? They’re no longer the sole domain of developers, so it’s time to roll up your sleeves and discover how you’ll choose an AI assistant to be your partner.
Data Literacy for AI
Looking to power GenAI tools with your own data? Outputs generated are only as good as the data you’ve powered the LLM with. View your data differently in this lab specializing in data for GenAI.
Collaborating with AI
Want to integrate GenAI into your workplace, but not sure how to help your teams work effectively with it as your co-pilot? This lab will help you establish a common language and goals so that your team can meet the challenge.
Prompt Engineering
Get the consistent output you’re looking for in less time by taking this one-day course, and learning everything you need to know about how to craft perfect prompts that align with your tasks and goals.