From creating placements to generating ad tags, we’ll ensure you learn how to make best use of the platform to achieve your business objectives.
We’ll discuss frequency capping, ad priority, creative rotation and sequential messaging, as well as how to implement third-party tags into your campaigns.
You’ll learn about the importance of capturing your first-party data via CM360 Custom Floodlight Variables and how to leverage your website activities to create custom audiences.
Our Campaign Manager 360 Best Practices course is offered as a live Virtual Classroom. It can also be run as a private training session, which can be delivered at a location of your choice.