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Develop the skills to get the most out of Google Cloud technologies and thrive in a cloud-first workplace. Choose a learning path tailored for your role.
Developing APIs with Google Cloud's Apigee API Platform
PRIVATE COURSE ONLY 3 days
Learn how to create APIs that utilise multiple services and discover how you can use custom code on Apigee.
Business Transformation with Google Cloud
PRIVATE COURSE ONLY
Wondering what the cloud hype is about or want to understand what it can do for your business? Find out on this one day course.
How to Deliver PSO Cloud Plan
PRIVATE COURSE ONLY
Want to understand how to guide your customer through the technical and architectural design work of planning their move to the cloud? Then this course is for you.
How to Deliver PSO Cloud Discover: Machine Learning
PRIVATE COURSE ONLY
Do you want to understand how to map your customer’s journey to the cloud with machine learning? Learn about the concepts and how to solve business challenges on this in-depth workshop.
Learn the strategies, tactics and tools needed to be effective digital marketers with our range of Digital Marketing courses.
Digital Marketing for Third-Party Ecommerce
PRIVATE COURSE ONLY 2 days
Selling your products via a third-party ecommerce platform or marketplace? This course will provide you with best practice techniques and tactics for optimising your online product discoverability, store presence and sales.
Mastering Amazon Essentials
1 day
Virtual/Private/Classroom
Take your marketing to the next level by learning about Amazon, the world’s largest retailer, and gain a top level understanding of best practices to ensure you get the best return on investment.
Amazon Advertising & Marketing
1 day
Virtual/Private/Classroom
Want to learn how to advertise on Amazon, the world’s largest retailer? This course will show you how to navigate the platform and best practices that will help you amplify your products through advertising.
Apple Search Ads & Google App Campaigns
PRIVATE COURSE ONLY
Learn how to set up and run efficient campaigns to drive app installs and in-app actions / purchases across the biggest app platforms.
Mobile App Marketing
2 days
Virtual/Private/Classroom
Looking to build and sustain a healthy mobile app user base? In this course you’ll discover best practice techniques and tactics to maximise app user acquisition and retention.
Digital Marketing Strategy Online
ONLINE 6 weeks
Perfect for anyone looking to get a comprehensive view of Digital Marketing. This six-week online course will help you to solidify your digital marketing knowledge and build a real-life strategy.
Digital Marketing
2 day
Virtual/Private/Classroom
Are you looking to stay up-to-date with the rapidly evolving world of digital marketing? Our classroom and online Digital Marketing courses can help.
Digital Marketing Strategy & Planning
5 days
Virtual/Private/Classroom
Learn how to build a holistic and effective digital marketing strategy end to end, from research and media planning to measurement and optimisation.
Content & Influencer Marketing
1 day
Virtual/Private/Classroom
Learn how to produce high-quality content that attracts and retains customers on our one-day Content & Influencer Marketing course.
Copywriting, Branding & Tone of Voice
1 day
Virtual/Private/Classroom
If you’re employed to write for your company, if you freelance, or if you simply write for pleasure then this course is made for you.
Email Marketing
1 day
Virtual/Private/Classroom
Learn the foundations of good email marketing and the best practice methodologies that will help you showcase your brand, captivating your subscribers and enticing them to take action.
Our courses are designed by experienced GMP professionals and use real case studies from leading brands and agencies to demystify how the Google Marketing Platform products integrate together.
Campaign Manager 360 Fundamentals
PRIVATE COURSE ONLY 1 day
Learn how to make best use of the Campaign Manager 360 platform and gain hands-on experience of navigating the platform.
Campaign Manager 360 Best Practices
PRIVATE COURSE ONLY 1 day
Gain insight into the best practices and advanced features around trafficking, integrations, data, audience, creative management and floodlight deployment strategies.
Campaign Manager 360 Reporting Deep Dive
PRIVATE COURSE ONLY 1 day
Learn how to generate different types of reports and gain powerful insights on your digital performance by using Campaign Manager 360.
Floodlight & Post Event Tracking in Campaign Manager 360
PRIVATE COURSE ONLY 1 day
Ensure your conversion tracking is setup in the right way to obtain insights on performance and measure the success of your digital campaigns.
Attribution in Campaign Manager 360
1 day
Virtual/Private/Classroom
Gain an in-depth insight into cross-channel Attribution in Campaign Manager 360 on this one-day course.
Display & Video 360 Fundamentals
1 day
Virtual/Private/Classroom
Gain an in-depth insight into the fundamentals of Display & Video 360 and how it works.
Display & Video 360 Fundamentals
PRIVATE COURSE ONLY 1 day
Gain an in-depth insight into the fundamentals of Display & Video 360 and how it works.
Brand Safety in Display & Video 360
PRIVATE COURSE ONLY 1 day
Learn techniques to protect your brand in the programmatic space and maximise user exposure online.
Multi-channel Campaigns in Display & Video 360
PRIVATE COURSE ONLY
Become an omni-channel specialist by learning the techniques to be able to manage different campaigns within the Display & Video 360 platform.
Data, Audience & Activation Strategy in DV360
PRIVATE COURSE ONLY 1 day
Learn how to develop a powerful cross-channel audience targeting strategy to deliver a personalised user experience.
Google Marketing Platform Principles
PRIVATE COURSE ONLY 1 day
Discover the strategic benefits of the Google Marketing Platform and understand what display advertising, search and paid analytics products can do for your business.
Technology Implementation in CM360, DV360 and SA360
PRIVATE COURSE ONLY 1 day
Learn how to plan and action the implementation of Campaign Manager 360, Search Ads 360 and Display & Video 360.
Studio Fundamentals
PRIVATE COURSE ONLY
Understand the concept of Rich Media and Dynamic Creative Optimisation and start to deliver high impact and complex Rich Media creative executions.
Google Web Designer
PRIVATE COURSE ONLY
Want to be at the cutting edge of the program Google has developed to make it easy to create rich media ads? Then our Google Web Designer course is the perfect place to start.
Analytics 360
1 day
Virtual/Private/Classroom
Whether you're an existing customer or considering using Analytics 360, our one day Analytics 360 course will uncover ways to help improve the performance of your enterprise through this integrated platform.
Search Ads 360: Fundamentals
1 day
Virtual/Private/Classroom
Gain an introduction to the fundamental features and benefits of Search Ads 360.
Search Ads 360: Fundamentals
PRIVATE COURSE ONLY 1 day
Gain an introduction to the fundamental features and benefits of Search Ads 360.
Search Ads 360: Practical Workshop
PRIVATE COURSE ONLY
This is an advanced hands-on workshop to learn and implement the features of the Search Ads 360 platform.