So, you’ve designed and developed a mobile app and are ready to launch it into the app stores. But how do you ensure that it acquires and retains active users, and doesn’t languish on the platform untouched and unloved?
On this two-day course you’ll learn everything you need to know about app store optimization, deep-dive into Apple and Google’s app advertising platforms, and explore what it takes to make sure you’re capturing and converting as many app store visitors as possible.
You’ll consider tactics for maximizing organic app search visibility and download and paid advertising opportunities to boost app installs and actions. We’ll also show you how to best measure app user performance through app analytics platforms and learn techniques to overcome one of the biggest challenges with mobile apps – user engagement and retention.
Our Mobile App Marketing course is available as a private training session that can be delivered via Virtual Classroom or at a location of your choice in Australia.