Course Overview

  • icon1 day course
  • iconCertificate of Attendance
  • iconIn-person, Live Online, Private
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Using AI in the workplace isn’t about gaining an advantage anymore - it's key to staying relevant in the workplace. Our intensive one-day workshop is designed to demystify AI and provide you with practical, immediately applicable skills.

We’ll show you how prompt engineering, research methodologies and AI tools can analyze documents to bring out insight and help you generate concepts, pitches and even write code for you.

By the end of the day, you’ll have a solid grasp of how to leverage AI models like ChatGPT and Google Gemini to enhance your day-to-day productivity, intelligently restructure your workload, and stay ahead in an increasingly AI-driven landscape.

Our Getting Started with ChatGPT course is available as a scheduled session at our training centre in The Shard, London, or live online. We also offer it as a private course, delivered virtually, at your offices, ours, or any location that works best for you, whether in the UK or internationally.

What you'll learn

By the end of this course, you will be able to:

  • iconUnderstand what Generative AI is and its potential to create various forms of content
  • iconUnderstand how ChatGPT (or Gemini) can generate images, infographics and data visualizations
  • iconUnderstand the fundamental workflow for generating text and images using these AI tools
  • iconUnderstand how different AI models can be used together to create multi-modal content
  • iconKnow where to find further resources and communities to continue your learning journey in Gen AI
  • iconCreate professional documents, emails, reports, and presentations
  • iconGenerate creative marketing copy and communication strategies
  • iconIdentify opportunities for AI implementation in your specific role or industry
  • iconLearn how to use ChatGPT (or Gemini) to generate text for different purposes
  • iconUnderstand other leading AI models used for text, images and video
  • iconUtilize simple prompting techniques to guide the AI in creating and analyzing content
  • iconFeel more confident in exploring and experimenting with Generative AI for your own projects and professional needs
  • iconUnderstand the basic capabilities and limitations of each of the AI models covered in the course
  • iconDevelop strategic workflows that integrate AI into your daily work
  • iconUnderstand ethical considerations and best practices in AI usage

Course agenda

Introduction to AI Language Models

  • What are AI language models? Understanding ChatGPT and Google Gemini
  • The potential and limitations of these tools in the workplace

Mastering the Fundamentals of Prompt Engineering

  • What is prompt engineering and why is it crucial?
  • Understanding different types of prompts and their impact on output
  • Key principles for writing effective prompts: clarity, specificity, context
  • Techniques for refining and iterating on prompts to achieve desired results

Advanced Prompting Techniques & Strategies

  • Using AI for drafting professional emails and other correspondence
  • Leveraging AI for summarizing documents and extracting key information
  • Employing AI for brainstorming ideas and overcoming writer's block
  • Utilizing AI for basic research and information gathering
  • Exploring more complex prompt structure and parameters
  • Using AI for creative writing and content generation (e.g. marketing copy and social media posts)
  • Leveraging AI for generating outlines and structuring documents
  • Understanding and mitigating potential biases in AI outputs

AI for Analysis & Insights

  • Using AI to analyse text data and extract key insights
  • Exploring how AI can assist with report writing and data interpretation
  • Leveraging AI for generating concepts and pitches based on provided information
  • Applying AI for analysis and concept generation

Ethical Considerations, Best Practices & Future Trends

  • Discussing the ethical implications of using AI language models in the workplace
  • Best practices for responsible and effective AI usage
  • Exploring the future trends and potential developments in AI language models

Who it's for

This is a beginner-level course, suitable for:

  • Professionals looking to enhance their presentations and internal communications with clear, compelling language
  • Marketing and Sales teams wanting to craft persuasive copy for campaigns, email outreach, and social media
  • Business development professionals needing to write impactful proposals, pitches, and client messaging
  • Content creators looking to generate fresh ideas, structure content, or speed up their writing process
  • Project managers who need to write concise updates, summaries, and stakeholder reports
  • Administrators and executive assistants aiming to draft polished communications, briefs, or documentation
  • Anyone interested in exploring the potential of AI for writing and communication to stay competitive in a fast-changing digital landscape

Next steps

Looking to take the next steps in your generative AI journey? Check out our image-focused Getting Started with MidJourney course, as well as our video-focused Getting Started with Runway course.

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