GA4 Certification Bootcamp
From zero to GA4 hero in just 6 weeks. This hands-on bootcamp is your fast track to becoming a certified GA4 expert; no fluff, just the practical skills and confidence you need to master Google Analytics 4 for real-world impact.
Book this courseCOURSE OVERVIEW
6 half-days (over 6 weeks)
Private
Certificate of Attendance
This six-week bootcamp, consisting of a half-day session per week, provides a comprehensive, hands-on journey into GA4, preparing participants not only for the GA4 Certification Exam but also to confidently apply their skills in real-world scenarios.
Structured for working professionals, each week builds key competencies; from setting up a property to advanced reporting and integrations.
Learners will work through guided labs, exercises, and progressively complex configurations, culminating in an exam preparation workshop.
This GA4 Certification Bootcamp course is available as a private session that can be delivered via Virtual Classroom, at our training centre in The Shard, London, or at a location of your choice across the UK.
What you’ll learn
By the end of this course, you will be able to:
Navigate GA4’s event-based model with confidence
Build powerful custom reports, funnels, and explorations
Apply analysis techniques and debugging workflows
Design and audit full GA4 implementations (web/app)
Configure conversions, audiences, and integrations
Feel prepared to earn the GA4 Certification with real-world readiness
Course agenda
Week 1: Getting Started with GA4
- Introduction ot GA4
- Learn the basic set-up of GA4
Week 2: Core Concepts
- Understand GA4’s Data Model
- Deep dive into configuring and customising data collection
Week 3: Essential Reporting
- Learn about the GA4 Reporting suite
- How to use GA4 Reports to answer business questions
Week 4: Custom Reporting
- Creation of custom reports using all 7 exploration types in GA4 Explore
- Tips & Tricks for efficient and scalable use of Explore
Week 5: Advanced Topics
- The Advertising workspace
- Understanding Attribution Modeling in GA4
- GA4 Links to other products
Week 6: Exam Technique
- Final Q&A
- Tips to pass the GA4 Certification
Who it's for
This bootcamp is perfect for analysts, marketers, developers, and/or product managers responsible for digital performance tracking, campaign analysis, or optimisation.
It’s also ideal for those with previous Universal Analytics experience, anyone starting completely from scratch with GA4, or those wanting to quickly and efficiently fill their knowledge gaps.
Next steps
To continue your Analytics journey after taking this course and become an expert in the rest of the Google data stack, we recommend taking the following courses:
BOOK THIS COURSE
Enquire for a team or large group
For private sessions call our sales team
NEWS & INSIGHTS
Browse all articlesAccess the latest digital marketing insights, valuable tips and relevant advice from our experts.
6 Easy Ways to Customize your GA4 Report Library - US
Supercharge your GA4 reporting by tailoring it to your team’s needs! Analytics Training Director Chanté Matthews-Mohammed reveals her top customisation tips to help you deliver sharper insights and drive smarter, faster decisions with ease.
Chanté Matthews-Mohammed Director, Training (Analytics & GMP)How to Analyze Conversion Rate in Google Analytics 4
Google has now made tracking conversion rates easier for marketers. Learn about the recent introduction of ‘key event rate’ directly into GA4 reports, making it simpler to measure campaign success.
Matthias MorinSenior Director, Training (Digital Marketing & Analytics)GA4 User Permissions Explained: How to Access the Features You Need!
Analytics Training Director Chanté Matthews-Mohammed examines User Permissions in GA4 and the features different access levels will help you to unlock.
Chanté Matthews-Mohammed Director, Training (Analytics & GMP)How to Create a Looker Studio Usage Report Using GA4
Ever wonder who's actually using your Looker Studio dashboards? With only a few steps, you can pull key information from Looker Studio back into GA4 to monitor their internal usage.
Molly CrumpDirector, Training (Analytics & GMP)