COURSE OVERVIEW

  • icon1 day course
  • icon Certificate of Attendance
  • iconIn-person, Live Online, Private
    info-icon

Whether you’re currently using Google Analytics as your dashboard solution, or perhaps you’ve not yet got experience building dashboards but you realize that your organization needs one, we’ve got you covered.

Looker Studio is Google’s dashboarding / reporting tool that allows you to visualize data from most Google products (and from other tools through using Google Sheets) in an appealing, user-friendly way.

This one-day course is led by our experienced analytics practitioners, who will share with you tips and tricks from their experience working on agency client accounts. From both a technical and a strategic point of view, we’ll help you understand how your organization can get the most out of this free product and tell a story using data.

We’ll make use of a demo Google Analytics account for the practical elements and demonstrations in this course; you’ll be granted access to this on the day.

Our Looker Studio (formerly Data Studio) course is available at our training centre in The Shard, London or via virtual classroom. We also offer private training at a location of your choice across the UK, globally or online.

What you’ll learn

By the end of this course, you will be able to:

  • iconUse Google Analytics and other data sources together to create a dashboard
  • iconCreate your own dashboard using Looker Studio’s functionality
  • iconUnderstand the end-to-end dashboard planning process, including KPI setting and wireframing
  • iconDesign clear and concise yet visually appealing dashboards in accordance with best practices and making use of key design principles

Course agenda

Introduction & Dashboard Planning Concepts

  • Introduction to data visualization
  • Defining dimensions and metrics
  • Overview of data sources
  • Dashboard building process and measurement planning

Data Source & Reporting Overview

  • Introduction to data sources
  • Native and partner connectors
  • Hands-on exercise: connecting to a data source
  • Data source field manipulation and aggregation
  • Dashboarding interface overview
  • Hands-on exercise: creating visualizations

Dashboard Design Best Practices

  • Introduction to dashboard design principles
  • Filters, tabs and data storytelling
  • Building a dashboard narrative

Advanced Looker Studio Features

  • Overview of advanced Data Studio features
  • Calculated metrics and dimensions
  • Pivot tables and community visualizations
  • Adding multiple data sources
  • Hands-on exercise: advanced features

Who it's for

If you’re curious as to how your organization can get the most out of this free product, and want to gain experience in building dashboards, this course is the ideal first step.

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