What are AEO and GEO? How AI is Redefining Search
Confused by the latest buzzwords and acronyms in search marketing? Jellyfish Training Director, Chris Hutty, explores AEO and GEO, and how AI is transforming the way brands appear in search.

Explore expert perspectives, industry insights and practical resources to help you stay up to date and keep building your digital skills.
Confused by the latest buzzwords and acronyms in search marketing? Jellyfish Training Director, Chris Hutty, explores AEO and GEO, and how AI is transforming the way brands appear in search.

Training Director, Chris Hutty, explores what zero-click search really means for SEO, cutting through the noise to help marketers adapt their strategy for an AI-shaped search landscape.

There’s no doubt that things rarely stand still in the world of SEO. Training Director Chris Hutty reveals his favourite resources for keeping up-to-date in this ever-changing industry.

We spoke with our experts across the global SEO team at Jellyfish, who revealed their journeys into the industry and top tips on kick-starting a career in SEO

Boost your SEO with Topic & Entity optimization. Learn how this dynamic duo improves search rankings and drives organic traffic

With our step-by-step guide, you can learn keyword research skills by using our free keyword research template to organise and optimise your online content
