1 day course 
Certificate of Attendance 
Classroom, Virtual, Private Learning how to use AI is no longer optional - it’s essential in the modern workplace. This interactive beginner-level course provides a practical introduction to using three powerful AI tools; ChatGPT (or Gemini), MidJourney, and a leading video generation model, Runway.
In just one day, you'll get to grips with the fundamentals of each platform and learn how to generate text, stunning images, and basic videos. Our experienced instructors will guide you through hands-on exercises, ensuring you leave with a foundational understanding and the confidence to begin exploring the world of multi-modal AI content creation.
By the end of the course, you'll understand the core capabilities of ChatGPT, be able to generate images using MidJourney through text prompts, and know how to use leading video Gen AI models, like Runway. You'll walk away from the session having gained practical experience with simple prompting techniques, and feel confident in experimenting further with Gen AI for your own creative projects.
Our Getting Started with Gen AI Content Creation: Chat GPT, MidJourney and Runway Essentials course is available as a scheduled session at our training centre in The Shard, London, or via Virtual Classroom. We also offer it as a private course, delivered virtually, at your offices, ours, or any location that works best for you, whether in the UK or internationally.
Course overview
Who should attend:
If you're just getting started in the world of AI and have no prior experience, or simply want to refresh your skills, this beginner-level course is perfect for you.
What you'll learn:
By the end of this course, you will be able to:
- Understand what Gen AI is and its potential to create various forms of content
- Utilise ChatGPT (or Gemini) to generate text for different purposes
- Utilise a leading video AI model to bring images to life with animation
- Understand the fundamental workflow for generating text, images, and videos using these AI tools
- Craft basic prompting techniques to guide the AI in creating the content you envision
- Understand how these different AI models can be used together to create multi-modal content
- Troubleshoot common challenges encountered during AI video generation and learn effective solutions
- Feel more confident in exploring and experimenting with Gen AI for your own projects and professional needs
- Know where to find further resources and communities to continue your learning journey in Gen AI
- Understand the basic capabilities and limitations of each of the AI models covered in the course
Course agenda
- What is GenAI and what is its potential for content creation?
- Overview of the course and the three key tools: ChatGPT / Gemini, MidJourney, and a leading video Gen AI model
- Understanding the basics of text, image and video generation with AI
- Navigating the interface and understanding its core functionalities
- Basic prompting techniques for generating text content
- Exploring different use-cases for text generation
- Hands-on exercises in creating text with ChatGPT / Gemini
- Accessing MidJourney and understanding the basics of image generation
- Writing effective prompts to generate visual content
- Thinking about basic storytelling with AI video
- Overview of a leading video Gen AI model
- Exploring the interface and basic features for animation
- Understanding the process of turning images into video
- Hands-on exercises to construct coherent, engaging video narratives
- Discussing how ChatGPT / Gemini, MidJourney, and video AI can work together
- Exploring potential workflows for multi-modal content creation
- Resources for continued learning and development
Next Steps:
Looking to take the next steps in your generative AI Journey? Check out our image-focused Getting Started with Gen AI Images: ChatGPT & MidJourney Essentials course, as well as our video-focused Getting Started with Gen AI Video: MidJourney & Runway Essentials course. You'll also benefit from our Advanced Gen AI Content Creation: ChatGPT, MidJourney & Runway course.